Develop your identity as a creative and define a visual voice that cuts through the noise
Navigate the politics of the industry with confidence and clarity
Build visual systems, treatments, and decks that win trust and open doors
Understand the logic behind campaigns and why certain ideas resonate
Shape your portfolio to attract the kind of work you actually want
Communicate your value, know what to charge, and make a living as an art director
This course goes beyond trends or aesthetics. You’ll learn how ideas are shaped, how visuals are built, and how relationships turn into opportunities. It’s not about guessing your way in — it’s about getting the frameworks, insights, and insider knowledge that can’t be Googled.
What you’ll get:
8 weeks of audio-first lessons with supported decks and visuals
Real-world case studies from campaigns for global brands
Frameworks and tools to bring structure to your creativity
End-of-module handbooks, exercises, and prompts
Lifetime access to all lessons and materials
This is for creatives who want more than inspiration. It’s for those who want to understand the system, take control of their vision, and build a career that lasts.
This course is suitable for (aspiring) creatives and those experienced who want to improve and unlock the next level, I also made it relevant for photographers (talking about briefings, shoot days, photography treatments, portfolio and outreach), as well as stylists, small business owners and other (visual) creatives.